Read the blog further and learn how to create an iOS developer account with our detailed step-by-step guide. While our online mobile app builder equips you to create native Android and iOS apps, our informational updates prepare you for the ever evolving mobile development industry and app market.Ĭarrying the tradition forward, today we are here to help you with a new thing. In our journey of extending the best services and assistance we have achieved many milestones. You can even download it for offline reference.Our blogs and resources have always been aimed at making your lives easier and your businesses more efficient and equipped. This list is also available if you login to your Developer Account in iTunes Connect.īut if you are just starting out, or do not want to go through the trouble of logging in, this quick reference will help. If you want to see all of the App Store Categories, along with definitions and examples to help you choose the right category for your app, we have posted a GitHub Gist. Note: Since this post was first published, we have deprecated the Estimate App Worth feature in favor of our Store Intelligence product. But given similar relevance, referencing our Leaderboard will give you a more accurate indication of which category is less competitive because it takes into account more inputs than the Apple Top Charts. Just like with choosing keywords, relevance should take priority over competition metrics. Of course, this is not a fail-proof method, but it does give you a good idea of which category is less competitive and therefore easier to rank in. Likewise, at position #50, Weather has an app with an EAW of $1.8M vs $4.4M in Travel. This is what the Travel category currently looks like on our Leaderboard:Īs you can see, Weather might be a better category to list your app in because the highest Estimated App Worth (EAW) is $64M vs $337M for Travel. In order to get a more detailed look, you will have to go through the rankings more closely. Doing this will not only give us an idea of how the best app in that category is doing, but will also show us the overall strength of the category. We can get a quick idea by looking at the apps that are #1 and #50 for those lists. radar, forecast, storms, tides, severe weather, local weather) Weather: Apps with specific weather-related information (e.g. flight tracking, multi-time clocks, city guides, hotel/rental car/air fare shopping, vacation planning, public transportation, travel rewards) Travel: Apps that assist the user with any aspect of travel, such as planning, purchasing, or tracking (e.g. Here are the category definitions and examples for two of your category options, from the Apple Developer website: The less competitive category should be easier to rank for and therefore be preferable.įor example, let's say that your app provides the weather report and tide forecasts (among other things) for traveling surfers. If your app would apply to two (or more) categories equally well, then which one do you choose for your primary category? One way that you could do it is to take a look at our Leaderboard for the categories you are considering. How To Choose Your Categories If You Do Have An Option Having your app in two categories maximizes your app's discoverability. Of the two, your primary category should be the more accurate description of your app. In addition, don't forget to list a secondary category, whenever possible. So if you try to slip your app into another category that it is obviously not suited, for whatever reason, your app will be rejected. For other apps, there is some room for debate.īefore we get started, remember that Apple reviews the chosen categories of every app submission to see that they do indeed match what the app does. For many apps, there is only one obvious primary and secondary category.
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